Sony a7 IV Mirrorless Camera
Beyond Basic—The New Standard for Hybrid Performance
The Sony a7 IV redefines what a “standard” full-frame camera can be. Built for creators who demand excellence in both stills and video, it combines a 33MP Exmor R BSI CMOS sensor, the powerful BIONZ XR processor, and Sony’s cutting-edge AI-driven autofocus for professional-grade results. Whether you’re shooting high-speed action, cinematic 4K footage, or detailed portraits, the a7 IV delivers unmatched flexibility, color accuracy, and performance for a new generation of hybrid shooters.
33MP Back-Illuminated Sensor & BIONZ XR Processor
At its core, the a7 IV features a newly developed 33MP Exmor R BSI full-frame CMOS sensor, offering exceptional image quality with 15 stops of dynamic range and outstanding low-light performance.
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ISO range: 100–51,200 (expandable to 50–204,800)
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Enhanced clarity, detail, and color fidelity
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Continuous shooting: up to 10 fps with full AF/AE tracking
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Buffer: up to 828 uncompressed RAW + JPEG frames when using CFexpress Type A media
Paired with the flagship BIONZ XR processor, the a7 IV ensures faster data readout, improved subject recognition, and reduced rolling shutter distortion. This high-speed engine supports both advanced stills shooting and 7K oversampled 4K video with stunning realism.
Cinematic 4K Video with 10-Bit Depth
The a7 IV is a true hybrid camera, delivering 4K 60p recording in 10-bit 4:2:2 with full pixel readout and no crop.
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Full-frame 7K oversampled 4K 24/30p for incredible sharpness and detail
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Super 35 crop 4.6K oversampling for 4K 60p recording
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Unlimited recording time with an enhanced heat-dissipation system
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Dual recording formats:
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XAVC HS (H.265) for smaller file sizes with high detail
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XAVC S-I (All-Intra) for consistent quality up to 600 Mb/s
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S-Cinetone, inherited from Sony’s Cinema Line, ensures natural midtones and rich skin tones. Additional profiles like S-Log3 and HLG (Hybrid Log-Gamma) offer over 15 stops of dynamic range for professional color grading and HDR workflows.
AI-Enhanced Autofocus and Tracking
Featuring 759 phase-detection points that cover 94% of the frame, the a7 IV’s Fast Hybrid AF system ensures precise and reliable focus in nearly any lighting condition.
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Real-time Tracking uses AI to identify color, pattern, and distance
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Real-time Eye AF for humans, animals, and birds—effective in stills and video
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Focus Map overlays color depth information to visualize focus zones
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AF Assist (from the FX6) lets you seamlessly shift between auto and manual focus
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Focus Breathing Compensation maintains consistent framing while changing focus with compatible lenses
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Customizable AF transition speeds for cinematic focus shifts
In-Body Stabilization & Active Mode
The 5-axis SteadyShot INSIDE image stabilization provides up to 5.5 stops of compensation for handheld shooting.
For video, the Active IS Mode adds electronic correction to stabilize footage even during handheld walking or tracking shots.
Refined Design, Connectivity & Streaming
Viewfinder & LCD
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3.68m-dot QVGA OLED Tru-Finder EVF with 0.78x magnification and 120 fps refresh
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3.0" 1.03m-dot vari-angle touchscreen LCD, perfect for vlogging or self-recording
Connectivity & Controls
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Full-size HDMI Type-A port for reliable external output
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USB 3.2 Gen 2 Type-C for high-speed tethering and charging
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3.5mm mic and headphone jacks
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Multi Interface Shoe supports digital audio with optional ECM-B1M or XLR-K3M accessories
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Dual SD card slots: one hybrid CFexpress Type A/SD UHS-II, and one SD UHS-II
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Improved heat dissipation for longer 4K recording sessions
Streaming Made Simple
Connect directly to a computer or mobile device for 4K 15p / FHD 60p livestreaming via USB—no capture card needed. The camera supports UVC/UAC standards, ensuring high-quality image and audio transmission for online content or video conferencing.
Flash and Wireless Capabilities
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Advanced P-TTL flash metering between exposures ensures stable illumination in continuous shooting
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2.4GHz & 5GHz Wi-Fi for fast wireless tethering and FTP transfer
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Bluetooth for seamless smartphone connectivity via the Imaging Edge Mobile app
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Visual Story support for quick cloud-based delivery of photos and videos
Sony FE 28–70mm f/3.5–5.6 OSS II Lens
Compact, Reliable, and Ready for Anything
Included with the a7 IV, the updated FE 28–70mm OSS II lens covers a versatile range from wide-angle to portrait. Ideal for everyday use, it’s lightweight yet optically refined for crisp, distortion-free results.
Highlights
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Faster AF-C tracking up to 120 fps, ideal for burst and slow-motion video
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Optical SteadyShot stabilization for handheld sharpness
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Weather-sealed build with rubberized rings for better grip
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1 ED and 3 aspherical elements minimize aberrations for superior sharpness
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Rounded 7-blade diaphragm delivers smooth, natural bokeh
In summary:
The Sony a7 IV with 28–70mm OSS II lens is a powerful hybrid system built for professionals and passionate creators alike. Combining flagship-level autofocus, stunning 10-bit 4K video, and intuitive ergonomics, it sets a new benchmark for full-frame mirrorless versatility—proving that “beyond basic” isn’t just a tagline, it’s a philosophy."
